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Soft Ad Market, World Cup Competition Hit Germanyโ€™s ProSiebenSat.1 Results

First-half revenue fell 9 per cent at the broadcaster as weaker TV advertising and competition from the FIFA World Cup offset growth in streaming and digital ads.

Soft Ad Market, World Cup Competition Hit Germanyโ€™s ProSiebenSat.1 Results
Hollywood Reporter โ€” 6 August 2026
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First-half revenue fell 9 per cent at the broadcaster as weaker TV advertising and competition from the FIFA World Cup offset growth in streaming and digital ads.

This report comes from Hollywood Reporter. The story centres on Soft Ad Market, World Cup Competition Hit Germanyโ€™s ProSiebenSat.1 Results. Full coverage and background context is available at the original source. Readers seeking more detail on this developing topic are encouraged to follow updates from Hollywood Reporter and related outlets covering this beat.

Read Full Story at Hollywood Reporter โ†’
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